Dec 28 2011 Uncategorized Resist Launching Prior to Completion of Pre-launch Promotion Plans—Applying the 4 P’s of Marketing to Apps, part 4a
Nov 28 2011 Uncategorized The Story of Serving Sizer, Lessons Learned in Successfully Evolving an App Over Time
Nov 15 2011 Uncategorized Market Pricing – Perception is Reality! Applying the 4 P’s of Marketing to Apps, part 3
Oct 30 2011 Uncategorized Tackling Distribution Channels—Which Place? Applying the 4 P’s of Marketing to Apps, Part 2b
Oct 18 2011 Uncategorized Distribution is the Place! Defining your Shelf Space—Applying the 4 P’s of Marketing to Apps, Part 2a